Creative copywriting
Brochures to blogs, ads to emails, use my creative expertise to move your marketing words from what? to wow!
Clever copy for smart SMEs
Book me for your copywriting project and you'll get smooth-flowing, no waffle copy that does the job.
Emails that stand out in a packed in-box
Web copy to take visitors from a 'maybe' to 'must have'
Complex subjects made simple (without dumbing down)
Your story told in a way that makes readers want to be your BFF
Clear customer comms
Newsletters that your customers actually look forward to
I've written about skincare, financial planning, recycling, bedding, timber fencing, photography, youth theatre, events, mortgages and more. The theme is, there is no theme. Writing about a new sector is always interesting, and being an 'outsider' means I ask the questions that your customers will ask. Moving you away from jargon-heavy copy to a more conversational style that still sounds like you.
"Jane's inquisitive approach to writing will challenge any pre-conceptions and assumptions you may have made, which for me has led to clearer, better and more effective communications."
What does copywriting cost?
I'll cost your project once we've discussed your brief together, but if you're wondering about budget, here's a rough and ready guideline. Each price box below shows you an approximate cost for each project listed. Of course, if you're throwing a whole load of copywriting my way, there will be potential savings on research time and multiple ways you can use the content.
A blog up to 800 words with social media messages to promote it
A newsletter
A review of your website with topline copy suggestions
Flyer copy
Ad copy
A simple landing page
Starter website copy (Home, About, Contact, Services)
Four short blogs or social posts (@400 words)
Brochure copy
Customer comms sequence - welcome, follow up & survey
Acquisition email sequence with analysis and re-writes
Website copy including Home, About, Contact, Services, FAQs and up to 5 products or services.
This is just to give you an idea and of course it varies depending on the project. Get in touch for a quote for what you need. If you're wondering where best to prioritise your budget, I'm happy to talk it through with you.